Frequently Asked Questions
Digital Marketing
What digital marketing services do you offer?
We offer 360 degree digital marketing services for every kind of business and brands looking to grow their presence online and boost their sales & metrics for a longer run.
Can you manage my social media accounts and grow my followers?
Yes, this process falls under our social media management package. Starting from the basics of your social media to daily engagement, we can handle everything. Also, growing followers can be achieved via both organic & paid methods – depending on your needs & requirements.
Can you help improve my website’s traffic and conversions?
Certainly yes, we have a team of dedicated and experienced SEO ninjas who will use a strategic approach of SEO techniques, content research, UIX improvements (if needed) and many multiple factors to attract high-quality traffic & increase conversions.
How long does it take to see results from digital marketing?
Digital marketing involves various strategies and methods depending on the business type & needs of the customer. Short term plans like PPC & paid marketing can give quick results but will demand investment and other organic methods may take some time to show the results.
What’s included in your monthly digital marketing packages?
Our monthly digital marketing package includes seo, content writing, web development, and basic strategies for the longer run. We do have 3 types, i.e. Basic, Premium, Advanced version of digital marketing, you can choose as per your business needs, budget and requirement.
How will you create a SEO plan for my business?
We have a dedicated team of SEO who are well versed and experienced in their work. Also, you will be assigned a task manager who will stay in touch for all your queries & concerns. The SEO team will study about your business, understand your needs and will curate a customised plan/package accordingly. The SEO plan will have all the upcoming strategies, methods, techniques, platforms, and tricks.
What’s the difference between SEO, PPC, and social media marketing?
All the three factors fall under 360 degree digital marketing but to differentiate on specific terms, SEO focuses on the organic visibility of the business via search engines. PPC is paid marketing to attract traffic and SMM is to build brand awareness, value and engagement.
What industries do you specialize in?
Wayfarer Development has been in the industry for the past years now. We have worked across healthcare, tech startups, ecommerce businesses, education, travel, lifestyle, and many B2B industries.
What kind of ROI can I expect from digital marketing?
ROI completely depends on the strategies, nature and investment of the business. On an average, our clients have experienced 7-8x return on ad spent in the initial 4 months.
Do I need a new website, or can you work with my existing one?
We can work on the existing one and make it more user friendly and enhance it if needed. In case you need a new website, you can opt for our web development package and we shall start with a fresh new website for your business.
Web Development
How long does it take to develop a website?
The schedule depends on the architectural richness of the website. A basic business site may take 2–4 weeks, while large custom platforms may take 8–12 weeks or more. We follow a tight growth process to ensure timely delivery with ongoing reactions and modifications.
How much does website development cost?
Website development costs vary based on features, design, and functionality. A standard website starts at around $500-$1500, while ecommerce or custom platforms may cost more. We provide a modifiable pricing package to fit your goals and budget.
Will my website be mobile-friendly and responsive?
Absolutely! Each website created by us is 100% responsible and adapted to all devices – mobile, tablet, and desktop with seamless user experience and improved search engine rankings.
Do you offer SEO optimization with website development?
Yes. We create every website keeping in mind the best practices – loading speed, clean code, mobile accountability and structured data. If you need a more competitive strategy then we also provide advanced SEO services.
Can I update my website content on my own?
Yes. Our website crafting process involves using CMS platforms such as WordPress or Shopify. They are user-friendly platforms that accept updates without any coding knowledge.
Do you provide website maintenance and support after launch?
Yes. We provide post-launch support and maintenance schemes(backup, security updates, bug fixes, performance monitoring) to run your website smoothly.
Can you redesign my existing website?
Absolutely! We are experts in website redesign that improves performance, modernizes the interface, and aligns with your brand goals. We maintain SEO value and upgrade the site for rapid loading and better conversion.
What if I don’t have content or images for my website?
No worries. We offer professional content writing, stock image sourcing and graphic design services so that you can help present your brand with clarity, creativity and confidence.
Is website development a one-time service?
Development is a one-time process, but a successful website requires regular updates, SEO improvement and convenience enhancement. We offer ongoing services to help you grow your digital appearance with your business.
Will my website be secured and GDPR compliant?
Yes. We implement strong safety protocols (SSL, Firewall, Anti-Spam), and if you are targeting users in the EU or handling user data, we make sure that the website is GDPR-compliant with authoritative cookie consent, privacy policies and data handling.