Frequently Asked Questions

Digital Marketing

What digital marketing services do you offer?

We offer 360 degree digital marketing services for every kind of business and brands looking to grow their presence online and boost their sales & metrics for a longer run.

Can you manage my social media accounts and grow my followers?

Yes, this process falls under our social media management package. Starting from the basics of your social media to daily engagement, we can handle everything. Also, growing followers can be achieved via both organic & paid methods – depending on your needs & requirements.

Can you help improve my website’s traffic and conversions?

Certainly yes, we have a team of dedicated and experienced SEO ninjas who will use a strategic approach of SEO techniques, content research, UIX improvements (if needed) and many multiple factors to attract high-quality traffic & increase conversions.

How long does it take to see results from digital marketing?

Digital marketing involves various strategies and methods depending on the business type & needs of the customer. Short term plans like PPC & paid marketing can give quick results but will demand investment and other organic methods may take some time to show the results.

What’s included in your monthly digital marketing packages?

Our monthly digital marketing package includes seo, content writing, web development, and basic strategies for the longer run. We do have 3 types, i.e. Basic, Premium, Advanced version of digital marketing, you can choose as per your business needs, budget and requirement.

How will you create a SEO plan for my business?

We have a dedicated team of SEO who are well versed and experienced in their work. Also, you will be assigned a task manager who will stay in touch for all your queries & concerns. The SEO team will study about your business, understand your needs and will curate a customised plan/package accordingly. The SEO plan will have all the upcoming strategies, methods, techniques, platforms, and tricks.

What’s the difference between SEO, PPC, and social media marketing?

All the three factors fall under 360 degree digital marketing but to differentiate on specific terms, SEO focuses on the organic visibility of the business via search engines. PPC is paid marketing to attract traffic and SMM is to build brand awareness, value and engagement.

What industries do you specialize in?

Wayfarer Development has been in the industry for the past years now. We have worked across healthcare, tech startups, ecommerce businesses, education, travel, lifestyle, and many B2B industries.

What kind of ROI can I expect from digital marketing?

ROI completely depends on the strategies, nature and investment of the business. On an average, our clients have experienced 7-8x return on ad spent in the initial 4 months.

Do I need a new website, or can you work with my existing one?

We can work on the existing one and make it more user friendly and enhance it if needed. In case you need a new website, you can opt for our web development package and we shall start with a fresh new website for your business.